In-house public relations and leadership communication training

Training and development that your people can put to work straight away

From your CEO to your latest starter, we design and deliver specialist training for the work people actually have to do. We bring locally relevant, international expertise direct to your door, combining the latest thinking and practice models with the knowledge you need to build capability in our complex operating environment.

We work with leaders who need a firm grasp of reputation, AI, crisis readiness, risk, trust and leadership communication. We work with experienced public relations professionals facing complex strategic and specialist demands. We work with teams that need to sharpen their practice and new starters who need strong foundations from day one.

Every programme has a practical test: can people use what they have learnt to improve their delivery as soon as the training is finished?

That has been the supporting standard for all PR Knowledge Hub training for many years.

We deliver focused in-house sessions, leadership briefings, team development programmes, Capability Pathways and continuing professional development through the PR Knowledge Hub Learning Centre.

And if you're not sure what training your people need, don't guess.

Start with a Team Capability Review.
Train for the work we have to do today

Practice Reality

Public relations and leadership communication operates in a difficult, fast-moving and complex environment.

AI has changed how work gets done and raised new questions about risk, governance and professional judgement.
Information disorder complicates decisions and damages trust. Crises develop quickly. Stakeholder relationships shift. Leaders face scrutiny from many directions and organisations expect their public relations professionals to provide intelligence, judgement and useful advice.
Alongside all of that, the fundamentals still matter. Research. Relationships. Trust. Behaviour. Good writing. Sound strategy. Clear advice. Professional judgement. Knowing when to speak and when to listen.

Our training connects those fundamentals with the reality of practice today.

We teach from inside the profession. We use current situations, relevant examples, exercises, tools and discussion to move people from understanding an idea to knowing what to do with it.

When you finish a custom session or series with PR Knowledge Hub, your team will be able to put their learning to work straight away, confidently and with purpose.

From your CEO to your latest starter

We train people for the responsibility they carry

One organisation can contain very different development needs.

We don't put everybody through the same programme.

We design and deliver the right learning for the responsibility people carry and connect their development where their work intersects. 

We tailor our training and professional development to meet your specific needs and match your learning outcomes.

Build the capability your organisation needs

We provide training and professional development in all aspects of contemporary public relations and leadership communication practice, from the foundations every practitioner needs to the specialist capabilities organisations depend on when circumstances become complex.
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Grow team capability in AI in PR, crisis, risk & issues, reputation, relationships and trust

For your CEO and senior leaders

We brief, challenge and test leaders across reputation, trust, AI, crisis readiness, risk, stakeholder relationships, information disorder and decision-making under pressure.

New practitioners and latest starters

Build strong professional foundations, practical skills and sound judgement so your latest starters become useful quickly and develop good practice from the outset.

Public relations and leadership communication teams

Strengthen strategy, research, evaluation, reputation and relationship intelligence, crisis readiness, AI, engagement, internal communication, data and professional advice.

Experienced practitioners and specialists

Extend established practice, interrogate new approaches and tackle the areas where experience, professional judgement and changing conditions collide.
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Strengthen core skills in PR and communication strategy, research & evaluation, managing misinformation and mastering internal communication and employee experience

The PR Knowledge Hub process

How we work with you to make your work even better in a complex world

Developing future practice
In depth analysis
Resources and research
Technical insight

Listen

We start with you: what is happening, what needs to improve and what your organisation needs its people to do well. Our training blends human insight and technology to provide the best offering for professional learners.

Understand

When we have listened, we look to understand your work, your people, your pressures and the capability behind it. We agree your learning outcomes and provide a costed training outline.

Design

We design and build the right learning around your people, priorities and operating environment. We match the design to different learning styles with the emphasis on the practical. Our subject expertise is extensive and incorporate styles that engage your team and equip them to put their new knowledge to work as soon as the training concludes.

Deliver

We bring the learning to you, in person, live online or through a blended programme that works for your team. We're masters of delivery - in person, online or hybrid sessions. Let us know which works for you and we can design something that is right for you.

Apply

Your people put their learning to work, using practical tools, approaches and methods to improve what they do. All our courses are designed to provide you with the skills necessary to become a well-informed, forward-thinking and capable professional.  They will provide you with an in-depth look at the latest approaches and thinking and help you to formulate your own unique path to success.

Revisit

We recognised achievements through certifications and, when the session or series is complete, we come back to what has changed, what is working and what your people need next.
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Develop team understanding of stakeholder & community engagement, digital practice and core capabilities

Deal with the need in front of you today

Sometimes you just need to sort something out. Fast.

Your leadership team isn't crisis ready. AI use has raced ahead of governance and capability. Strategy needs strengthening. Your team is struggling to demonstrate value. Measurement and evaluation has hit a wall. A new responsibility has landed and nobody quite has the skills for it. Experienced practitioners need to get across an emerging area quickly. Your latest starters need foundations you haven't got time to teach them yourself.

Bring us your need - and we'll work out how best to meet it.

We design focused in-house sessions around immediate organisational challenges, identified practice gaps and specialist areas your people need to master. That might mean a short intensive, a half or full-day workshop, a leadership briefing or a connected series that allows people to learn, apply and develop their practice between sessions.

And when the problem doesn't fit neatly into a workshop, we build a development programme around the capability you need.
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We can connect strategy, research, stakeholder relationships, data, measurement and evaluation to strengthen a strategic function. Bring together risk, issues, crisis readiness, intelligence, decision-making, leadership communication, AI and information disorder to improve crisis capability. Or develop responsible AI practice across different roles, from practical application through to governance, ethics, risk and professional judgement.

We start with your organisational need not a course catalogue.

We can help you develop your team capabilities - contact us direct and we'll let you know how

Thank you!

In case you are wondering...

Are your courses regularly updated?

Absolutely. We are committed to creating and continuously improving effective learning resources. Our courses deliver learning opportunities for practitioners at all stages of their career - new starters to senior professionals.

Do I get a certificate for your online courses?

Indeed you do. You will receive a Certificate of  Completion for an online course as soon as you have marked all units as completed and you have completed any assessments that may be included. When a learning pathway is successfully completed, a Certificate of Capability is awarded.

What if I have more questions that are not answered here? 

Then get in touch with us today - email us at learn-at-prknowledgehub.com or use the contact form you can find here.